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Hitch is a rideshare app for traveling between cities.

Problem:
Hitch faces a saturated market, where people are less familiar with its long-distance rideshare services compared to typical short-distance rideshare companies.

The Insight: 
People want affordable, convenient travel but may hesitate to try long-distance rideshares due to unfamiliarity and fear of discomfort.

Enjoy the Ride
Your next long-distance ride just got a whole lot more exciting. Hitch’s “Enjoy the Ride” stunt will surprise travelers with thrilling entertainment along the way.
So sit back and enjoy the ride.



Social Media
We will share highlights and passenger reactions on our social media (YouTube, Instagram, TikTok).

   
Hitch on Twitch
We will stream the stunts live on Twitch, inviting viewers to join us for unforgettable long-distance rides.




The Stunts:

Concert
Sing along with Alicia Keys and her band, enjoy personal interactions, and a front-row seat to an exclusive, on-the-road concert.


Therapy
Turn your long-distance trip into a therapeutic experience with a professional therapy session.

Comedian
Enjoy the thrill of live comedy with Qunita Brunson, in a long-distance ride filled with non-stop laughter.






Hitch: AD/CW Charity Chen & Miguel Robbi Anderson